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Ticket Squad is addressing a billion dollar problem with its marketing platform for event organisers

- October 27, 2015 1 MIN READ

The live events sector is a $100 billion market globally, but what most people don’t realise is that 85 percent of these events don’t actually sell out. In fact, according to various surveys by ticketing companies, 40 percent of people say they would have actually gone to a particular event, but their reason for not going was because they never even knew it was on.

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