Sydney startup Qwilr, which is looking to change the way people share documents by turning them into data-rich and interactive web pages, has released a suite of new features as it looks to attract a wider market.
The platform, which the team describes as something like what you would get if Squarespace and Medium had a baby, is updating the old PDF by allowing users to share interactive documents for things like businesses proposals and presentations. For example, a business being pitched another company’s services can view their expected ROI figures through the page by inputting their own data alongside that provided by the other business.
Among the new tools is an ‘accept’ feature, which allows prospective customers reading a Qwilr page to instantly agree to a proposal, with e-signature functionality further speeding up the agreement process. Users are now also able to create a customisable quote online for projects, with the ability to display various payment methods through currency support.
Just like many other companies before it, Qwilr has also integrated with accounting platform Xero – when a proposal made through Qwilr is accepted by a client, the platform will automatically connect to Xero to create an invoice for approval. Also new is integration with Slack, allowing teams to be notified when a Qwilr Page is opened and feedback is given.
Still key to the platform is its data tracking and analytics, with Qwilr helping monitor engagement with content by tracking each view and link click to ensure businesses know where they’re going right – or wrong – with proposals and presentations.
Dylan Baskind, co-founder of Qwilr, said the new features mean the platform is ready for a wider range of business users.
“Documents are now getting smarter. A well-known business contradiction is that, as your business grows and gains more knowledge, it becomes harder to gather all the right knowledge when you need it. Qwilr solves that for document creation,” he said.
“Until now, innovation in documents for business has really only achieved one thing: putting the A4 / letter sized page in the cloud. With Qwilr, web pages go from being something you might build once or twice a year, to something your business can create daily or weekly, with little effort.”
The platform now also supports iframes, allowing users to import external content like spreadsheets, graphs, and Google Maps.
The new features come a few months after the startup raised a $500,000 seed round, led by Sydney Seed Fund and Macdoch Ventures, bringing the total raised by the company to $600,000 after a $100,000 raise last year.
Qwilr has already found a substantial user base around the world, with thousands of users across Australia, the US, and Europe, with a significant uptake in Asia over the last few months.