Media Coverage for Startups [Event]

- April 19, 2013 2 MIN READ

When you are starting a new business, getting the word out about it is one of the hardest things to do. Your time as a startup is valuable and many people waste so much of it with DIY PR that has next to no impact at all flooding the market place with Press Releases.

When you are in startup phase though, it’s all about being extremely targeted with the media coverage you are wanting to gain. This workshop is a one day, limited seat event that takes a personal approach to YOUR Business and insures that in the weeks following, you will gain media coverage across mediums whether they be print, online, tv or radio.

Founder and Editor of shoestring.com.au Mat Beeche will take all particiants through an intensive workshop style process that perfects your approach, trains you how to sell your story and what angles to approach different media from, teaches you how to write a proper press release and put together a killer media kit and best of all, Mat will actually be giving you his personal contacts in the media and formulate an approach strategy that will see you appearing in the media in the weeks following!

Personally Mat has appeared recently on:

  • The Hack Triple JJJ
  • Regular, Nightly News on Channel 10
  • Regular,Kochie’s Startup Labs Yahoo!7
  • News.com.au
  • HackerNews
  • SSFM Radio
  • The Australian
  • Startup Smart
  • Anthill Online
  • Digital Sydney
  • Google Blog
  • MYOB Blog
  • Commonwealth Bank Blog

There are only 10 places per workshop and they will sell out fast. At the shoestring price of $110 per ticket, you are guarenteeing yourself thousands of dollars in coverage.

This is an event where you will be actively working on your business, you will be required to think, strategise and go through some intense media training activties. So if you are a startup, come along and lets make sure everyone knows about you.