Startup Track – Web Directions 2012

- September 5, 2012 2 MIN READ

For nearly a decade, we’ve been working here at Web Directions to help
build a world-class, web focussed industry and profession here in
Australia. From humble beginnings, bringing together 200 web
developers, we’ve grown to one of the world’s biggest and most
respected web design, development and ideas focussed events.

While we’ve got a long track record supporting the Australian tech
startup industry (and our own success including involvement with Typekit) Web Directions is now bringing
our expertise, connections, and above all passion to helping really
set a fire under the Australian technology focussed startup industry.

For the first time this year, Web Directions South features a
startup focussed track
. Two intense, no bullshit, pitch and demo
free days focussing on the key issues facing those aspiring to start
their first technology based company. Too often these questions are
only faced once far too much effort has gone into a labour of passion.
And as the cliche goes, if you fail to plan, you plan to fail.

In the startup track we’ll cover:

  • How do you turn an idea into a business?
  • Financing models – Kickstarter? Angel and Venture Funding?
    Bootstrapping? or some combination?
  • Business models – freemium, premium, ad driven, subscription,
    service based?
  • Incubators – Australian and US based – are they the right model
    for you? What are the pros and cons?
  • Social responsibility at the heart of a successful startup

Featuring industry legend Derek
, and local boy done good Mike Cannon-Brookes.

There’ll be no waffling, talking heads and usual suspects here, but
solid experience, war stories, and learnings from successful
Australian and international startups and entrepreneurs. Including
Leni Mayo, Kate Kendall, Rebekah Campbell, Chris Lloyd, Kim Heras,
Marcus Schappi, Anson Parker, Mick Liubinskas, Ben Duncan and many

All rounded off nicely with networking opportunities galore, including
the opening night reception, and awesome closing night party.

Thinking of taking the plunge and starting your own technology
focussed venture? Then don’t miss this year’s Web Directions South. A
small investment in a big future!

Register Here: http://south12.webdirections.org/    The code “shoestring” gives folks $250 off the full price




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