Aussie Startup Saves Brides to Be over $500K

- September 4, 2012 2 MIN READ

Providing a fully self-service marketplace for brides and brides-to-be to buy and sell wedding dresses, www.stillwhite.com.au provides a NEW alternative to the existing wedding market.

If Vera Wang, Maggie Sottero, Alex Perry and Elizabeth De Varga (plus many, many more!) are out of your budget, these gorgeous designer dresses are now in reach thanks to Still White. With over 1,700 dresses currently on sale, $559,561 saved by buyers and an average discount of 57%*, Still White makes the dream dress purchase attainable.

Enhancing accessibility for brides on a budget, Still White’s wedding dress marketplace allows Australian brides the opportunity to purchase genuine designer dresses that, if new, would otherwise have been out of their price range.

Working the same as eBay (except with no auctions), this is a must-visit bridal essential for bride-to-be’s to purchase an ‘almost new’ wedding dress at half the cost of retail, and for newlywed brides to reclaim some of the expense of the dress.

And the best part… With dresses listed until sold, the seller gets to keep 100% of the sale price. That’s right, no paying back a royalty to Still White, the cash they sell the dress for, is the cash they put in their pocket.

Still White works, for the benefit of brides, in three simple steps: list your wedding dress for a one time investment (fees range between $29.95 and $49.95 depending on the prominence of it on the site), sell to the network of brides-to-be looking for a dress like yours and lastly (and most excitingly!) spend your earnings on something new or help pay off that wedding bill.

For the savviest of brides, Still White supports the current economic market through an online evaluation tool allowing future brides the potential to stretch their budget knowing the possible re-sale value. Influencing a bride’s decision to purchase a more expensive designer dress at retail (knowing the historical re-sale value), Still White provides access to thousands of buyers both locally and globally.

The dynamic husband and wife duo behind this innovative online retail hub, Bruno & Ingrid Szajer, comment: “We had such a beautiful wedding day and the dress was without a doubt an important part of the magic. We decided that we didn’t want the dress to stay hidden when it could play a part in another girls’ dream wedding.

Following much discussion, we decided that we need to launch an online service that not only helps brides with tighter budgets but it allows every bride with the opportunity to purchase a gown that ordinarily may be out of reach.”