Qwips is a new startup currently in BETA phase. In much the same way that a tweet is a 140 character message or thought from someone shared publicly, a Qwip is a 30 second voice recording that can be attached to a message or picture to give that memory a deeper and more personalised feel.
The Qwip founders want to keep the tone and feeling behind peoples voices to give a deeper meaning of what is actually being said. This will make it easier for listeners to have a deeper connection with what they are viewing and hearing when using social media.
Qwip can be used via its website and other sites with the embed code, it is also available on the iTunes store. They are currently working on versions for Android and Blackberry.